Branding, Concept Designer
Pay Range: $100,000.00 – $144,375.00
Brand: Victoria's Secret
Location: New York, NY
Location Type: Hybrid
Job Area: Design
Employment Type: Full-time
Job ID: 04G86
Why You Belong Here
At Victoria’s Secret & Co, you’ll join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion. You’ll work alongside industry leaders to set the standard for what a retail brand can achieve, placing customers at the center of everything we do to create products and experiences that bring them joy.
We believe everyone deserves a place where they truly belong. We celebrate individuality and know that your passion, experience, and unique perspective strengthen our team and business. Here, you’ll be empowered to perform, grow, and engage through unmatched opportunities to develop your skills, gain real-world experience, and learn from the best in the business.
The Concept Designer reports to the Design Director of Branding and supports the broader Branding team. This is a hybrid role based in NYC, requiring three days per week in-office. The Concept Designer is responsible for creating commercially viable branding and packaging at the concept level, while supporting projects through execution. We are seeking an innovative, detail-oriented designer with a strong passion for logos, typography, and brand storytelling within the fashion and beauty space.
Research, track, and analyze current and emerging trends in fashion, beauty, and the creative marketplace as they relate to branding and packaging.
Concept and design original brand assets, including product branding, trims and hardware, packaging, logos, and graphic elements that align with seasonal concepts, prints, and color palettes.
Translate abstract ideas into clear, compelling visual concepts that are both creative and commercially viable.
Develop polished presentations and brand guides with strong visual storytelling, clear point of view, and a sophisticated, feminine aesthetic.
Collaborate cross-functionally with Design, Product Development, Raw Materials, Marketing, and Production teams to ensure brand alignment and seamless execution from concept through final delivery.
Manage and balance requests for new branding assets, ensuring cross-functional needs are met while maintaining brand consistency.
Apply a deep understanding of the company’s brand codes, voice, and heritage, maintaining exceptional attention to detail across all deliverables. • Act as a proactive idea generator and self-starter, contributing fresh perspectives and inspiring concepts to the team.
Concept and design special branding initiatives, limited-edition projects, and high-visibility presentations.
Support the Branding team with production-ready mechanicals, file preparation, and artwork uploads for vendors as needed
Ensure all files meet technical and manufacturing specifications, maintaining accuracy and quality throughout the production process.
Click here for benefit details related to this position.
Maximum Salary: $144,375.00
VS&Co provides a range of compensation for this role as shown. Your actual salary will be determined by a number of factors, including: your specific skills and experience, geographic region, or other relevant factors.
Expert proficiency in Adobe Creative Suite, specifically Illustrator, InDesign, and Photoshop.
Strong conceptual and creative thinker with an exceptional eye for detail and a deep passion for branding, logos, typography, and visual identity systems.
A feminine, sophisticated, and playful design sensibility that supports and elevates our iconic brand voice.
Thorough understanding of typographic, graphic design, and branding conventions, with the ability to deliver artwork in multiple formats according to production and manufacturing requirements.
Proven ability to create mock-ups and prototypes to effectively visualize branding and packaging concepts.
Demonstrated success managing multiple projects simultaneously, prioritizing effectively, and meeting deadlines in a fast-paced environment.
Strong organizational skills with a high standard for quality execution and precision.
Knowledge of 4-color process, Pantone Matching System, color management, color profiles, and proofing is a plus.
Illustration skills are a plus.
5+ years of experience as a Branding Designer, Concept Designer, Graphic Designer, or in a related role.
BFA or BA in Design, Graphic Design, or a related field
We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws. Please see links: California Fair Chance Act, Los Angeles Fair Chance Initiative for Hiring Ordinance, Philadelphia Fair Chance Law, San Francisco Fair Chance Ordinance, Los Angeles County Fair Chance Ordinance
An equal opportunity employer, we do not discriminate in hiring or terms and conditions of employment because of an individual’s race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status or any other protected category recognized by state, federal or local laws. We only hire individuals authorized for employment in the United States.
Paid parental leave to bond with your new addition
401(k) savings plan with company match
Merit increases and performance bonuses
On-the-spot recognition and rewards for a job well done
Employee stock purchase program
Merchandise discounts
Medical, dental, vision, and pharmacy coverage
Tuition reimbursement
Commuter benefits
Working and Living in New York City

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