Your Role:

The Director of Merchandising will lead the PINK Beauty category in driving sales, growth, and margin results. They will collaborate to develop the category’s seasonal growth strategy based on a detailed knowledge of the brand objectives, intimate understanding of the customer, and studied appreciation of the competition and overall market. The position critically evaluates the assortment and reacts to in-season sales and current trends, influencing the product pipeline and translating to future seasons.  The Director is the primary contact for Design, Product Development, Production & Sourcing, Planning & Allocation, Store Operations, Digital, Marketing, & Visual in ensuring the brand vision is executed consistently across multiple departments and the right product distortions are communicated to create a one-of-a-kind omni-channel shopping experience. They must possess strong leadership skills as they are ultimately responsible for leading team development, driving cross-functional communication and motivating the team to be customer-focused, innovative, and agile.  The Director demonstrates strategic thinking as it relates to long-term growth strategies for the category, making recommendations across departments and leveraging a diverse experience of departments, customer, and results. The Director, partnering with the VP of Beauty Merchandising will be a key leader in the PINK Beauty growth roadmap as a part of the Company Long term growth roadmap. 

Why You Belong Here:

At Victoria’s Secret & Co, you’ll join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion. You’ll work alongside industry leaders to set the standard for what a retail brand can achieve, placing customers at the center of everything we do to create products and experiences that bring them joy.

We believe everyone deserves a place where they truly belong. We celebrate individuality and know that your passion, experience, and unique perspective strengthen our team and business. Here, you’ll be empowered to perform, grow, and engage through unmatched opportunities to develop your skills, gain real-world experience, and learn from the best in the business.

Your Impact:

Leadership and Strategy

• Align PINK Beauty with annual category growth objectives, actively reacting to shifts in performance at the category and collection level
• Drive product innovation within the core products as well as new innovative products.
• Drive category business by “outside of the box” thinking that connects the lines between financial patterns and market/customer insights to identify growth opportunities
• Lead across the enterprise , keeping  PINK Beauty in lock step with the PINK Brand.
• Demonstrate a holistic approach and champion cross-category alignment and partnership between design, production and planning partners and PINK Lingerie and Apparel leaders.
• Develop and maintains effective working relationships with members of cross-functional teams by leading critical business meetings that impact forward strategy and prioritization of work load for direct reports and cross functional partners
• Lead day-to-day communication between all members of the team 
• Own Digital Merchandising partnership to formulate a web optimization strategy that maximizes the potential for merchandising, navigation, promotion, and conversion
• Own international partnership and communication
• Drive new business incubation strategies with Marketing, PR, & Store Operations
• Drive speed initiatives to support evolution of the business 

Financial

• Accountable for sales, growth, and margin targets for the department, recognizing opportunities for incremental growth and risk management
• Develop departmental architecture by season in partnership with Planning, ensuring line plan and volume distortions stay within the financial framework of the total category
• Collaborate across departments to build and cascade seasonal hindsight, focusing on impact to forward strategy in building financial architecture, product assortments, and inventory investments at the attribute level
• Ensure price-value relationship is in line with market competitiveness and customer expectation
• Understand product trends and historical data at the category level in order to manage in-season opportunities through Open-To-Buy process
• Partner with Planning and Allocation teams to determine key item base and breadth of selection in order to maximize inventory investment and product availability 

Product

• Actively participate in conceptual and design meetings to impact strategy each season to cascade seasonal intents to the team, enabling a cohesive line edit and appropriate mix of business in support of lineplan
• Own attribute distortions of color/size/store investments and recommended action plans, reviewing and approving recommendations from books of business
• Effectively manage and quantify category opportunities through the execution and prioritization of new product launches, launch testing, seasonal fashion newness, and core product exit strategies  
• Drive cross-functional partnership  (design, sourcing, production) to influence product pipeline, delivering an assortment that correlates with the positioning of the brand, trend and opportunity
• Maximize customer experience by driving execution of all sales education & store operations, marketing, and visual requests across categories (pre-season and in-season)
• Understand competitive environment; proactively seek market knowledge through exposure to aspirational retailers
• Oversee customer intimacy and competitive intelligence activities for a thorough understanding of the client and market landscape to recommend and initiate new product development
• Participate in competitive patterning trips and continuously research the market to identify and analyze beauty trends while staying up-to-date with competitors’ product selection strategies 

Talent

• Train, motivate and develop team to ensure effective performance and growth through consistent on-the-job training
• Architect training curriculum by identifying skill set opportunities;  provide a holistic learning experience by level
• Act as a role model within the company by coaching and teaching team members to work together and remain focused
• Provide strong mentoring and leadership to the Merchandising team and cross-functional partners

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